/* Full Salon marketing site.
   Look: the VSL. White ground, plum glows, bold serif headlines with accent words,
   magenta highlight boxes, dark callout labels, rounded white cards with soft plum shadows.
   One light look by design (no dark theme), every colour set explicitly. */
:root {
  --ink: #1E1418; --muted: #7A6A72; --plum: #8C3B6A; --wine: #5B2A44; --magenta: #C8336A;
  --accent-text: #8C3B6A; --kicker: #C8336A; --callout: #2A1720; --callout-ink: #FFFFFF;
  --gold: #D4A64A; --green: #2E7D5B; --red: #C8336A;
  --ground: #FFFFFF; --card: #FFFFFF; --blush: #FBF3F6; --tint: #F4E3EB; --line: rgba(30, 20, 24, 0.10);
  --header: rgba(255, 255, 255, 0.88); --yes-bg: #E3F1E8; --no-bg: #FBE3EA; --yes-ink: #23694A; --no-ink: #B42A5C;
  --glow: rgba(140, 59, 106, 0.22); --shadow: 0 24px 60px -34px rgba(91, 42, 68, 0.45);
  --display: "DM Serif Display", Georgia, "Times New Roman", serif;
  --body: "Outfit", system-ui, -apple-system, "Segoe UI", sans-serif;
  --wrap: 72rem; --gutter: clamp(16px, 4vw, 40px);
  color-scheme: light;
}
@media (prefers-color-scheme: dark) { :root:not([data-theme="light"]) {
  --ink: #F6ECF0; --muted: #C4AFB9; --accent-text: #EBA2C8; --kicker: #F27AA6; --callout: #F2DDE7; --callout-ink: #2A1720;
  --ground: #140C11; --card: #1F141A; --blush: #24171E; --tint: #3A2330; --line: rgba(255, 236, 244, 0.12);
  --header: rgba(20, 12, 17, 0.86); --yes-bg: #173327; --no-bg: #3A1726; --yes-ink: #7FD4A6; --no-ink: #F59ABB;
  --glow: rgba(200, 90, 150, 0.22); --shadow: 0 24px 60px -30px rgba(0, 0, 0, 0.8); color-scheme: dark;
} }
:root[data-theme="dark"] {
  --ink: #F6ECF0; --muted: #C4AFB9; --accent-text: #EBA2C8; --kicker: #F27AA6; --callout: #F2DDE7; --callout-ink: #2A1720;
  --ground: #140C11; --card: #1F141A; --blush: #24171E; --tint: #3A2330; --line: rgba(255, 236, 244, 0.12);
  --header: rgba(20, 12, 17, 0.86); --yes-bg: #173327; --no-bg: #3A1726; --yes-ink: #7FD4A6; --no-ink: #F59ABB;
  --glow: rgba(200, 90, 150, 0.22); --shadow: 0 24px 60px -30px rgba(0, 0, 0, 0.8); color-scheme: dark;
}
/* the builder and the phone mock-ups show a salon's site, which stays light in both themes */
.builder, .phone-screen, .phone, .stage {
  --ink: #1E1418; --muted: #64555D; --card: #FFFFFF; --blush: #FBF3F6; --tint: #F4E3EB; --line: rgba(30, 20, 24, 0.10);
  --callout: #2A1720; --callout-ink: #FFFFFF; --accent-text: #8C3B6A; color: var(--ink); color-scheme: light;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 5rem; overflow-x: clip; }
body { margin: 0; background: var(--ground); color: var(--ink); font: 400 17px/1.6 var(--body); overflow-x: hidden; }
img { max-width: 100%; height: auto; display: block; }
h1, h2, h3 { font-family: var(--display); font-weight: 400; line-height: 1.08; margin: 0; text-wrap: balance; letter-spacing: -0.01em; }
h1 em, h2 em, h3 em, .big em { font-style: normal; color: var(--accent-text); }
h1 { font-size: clamp(2.1rem, 4.4vw, 3.25rem); }
h2 { font-size: clamp(1.8rem, 3.7vw, 2.75rem); }
h3 { font-size: clamp(1.5rem, 3vw, 2.1rem); }
h4, .h4 { font: 600 1.05rem/1.3 var(--body); margin: 0; letter-spacing: 0; }
.sr { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
p { margin: 0; }
a { color: inherit; }
.wrap { max-width: var(--wrap); margin-inline: auto; padding-inline: var(--gutter); }
.center { text-align: center; margin-inline: auto; }
.kicker { font: 600 0.78rem/1 var(--body); letter-spacing: 0.16em; text-transform: uppercase; color: var(--kicker); margin-bottom: 1rem; }
.lede { font-size: clamp(1rem, 1.35vw, 1.1rem); color: var(--muted); max-width: 40rem; margin-top: 1.1rem; }
.center.lede, .center .lede { margin-inline: auto; }
.dim { color: var(--muted); }
.small { font-size: 0.92rem; }
:focus-visible { outline: 3px solid var(--magenta); outline-offset: 3px; border-radius: 6px; }

/* glows: the soft plum light behind key moments in the video */
.glow { position: relative; isolation: isolate; }
.glow::before { content: ""; position: absolute; z-index: -1; inset: 10% 15%; pointer-events: none;
  background: radial-gradient(closest-side, var(--glow), rgba(140, 59, 106, 0) 100%); filter: blur(20px); }

/* buttons */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 0.4rem; min-height: 48px; padding: 0 1.5rem;
  border-radius: 999px; border: 2px solid var(--plum); background: var(--plum); color: #fff; font: 600 1rem/1 var(--body);
  text-decoration: none; cursor: pointer; box-shadow: 0 12px 26px -16px rgba(91, 42, 68, 0.8); transition: background 0.2s, transform 0.2s; }
.btn:hover { background: var(--wine); border-color: var(--wine); transform: translateY(-1px); }
.btn.line { background: var(--card); color: var(--accent-text); box-shadow: none; }
.btn.line:hover { background: var(--blush); }
.btn.sm { min-height: 44px; padding: 0 1.15rem; font-size: 0.95rem; }
.btn.wide { width: 100%; }
.btn.fake { pointer-events: none; }

/* callout: dark label from the video */
.callout { display: inline-block; background: var(--callout); color: var(--callout-ink); font: 600 0.78rem/1.2 var(--body); padding: 0.45rem 0.8rem; border-radius: 8px; }

/* header */
.top { position: sticky; top: env(safe-area-inset-top, 0px); z-index: 20; background: var(--header); backdrop-filter: blur(10px); border-bottom: 1px solid var(--line); }
.top-in { display: flex; align-items: center; gap: 1.5rem; min-height: 64px; }
.brand { display: inline-flex; align-items: center; min-height: 44px; gap: 0.55rem; font: 400 1.35rem/1 var(--display); text-decoration: none; color: var(--ink); }
.brand-mark { width: 25px; height: 31px; display: block; }
.nav { display: flex; gap: 1.1rem; margin-left: auto; }
.nav a { text-decoration: none; color: var(--muted); font-weight: 500; font-size: 0.95rem; padding: 0.75rem 0.3rem; min-width: 44px; text-align: center; }
.nav a:hover { color: var(--accent-text); }
@media (max-width: 820px) { .nav { display: none; } .top .btn { margin-left: auto; } }

/* hero */
.hero { padding-block: clamp(1.5rem, 4vh, 3rem) clamp(2rem, 5vh, 3.5rem); }
@media (min-width: 861px) { .hero { min-height: calc(100svh - 65px); display: flex; align-items: center; } .hero > .wrap { width: 100%; }
  .hero .phone { width: auto; height: min(540px, calc(100svh - 65px - 5rem)); } }
.hero::before { inset: 0 0 10% 35%; }
.hero-grid { display: grid; grid-template-columns: minmax(0, 1.35fr) minmax(0, 0.65fr); gap: clamp(2rem, 5vw, 4rem); align-items: center; }
.hero h1 em { display: block; }
.cta-row { display: flex; flex-wrap: wrap; gap: 0.8rem; margin-top: 1.6rem; }
.fine { margin-top: 1.1rem; font-size: 0.92rem; color: var(--muted); }
.hero-phone { position: relative; justify-self: center; }
.c-hero { position: absolute; left: -8.5rem; bottom: 30%; max-width: 10rem; }
.c-hero::after { content: ""; position: absolute; right: -2.4rem; top: 50%; width: 2.6rem; height: 2px; background: var(--magenta); }
@media (max-width: 860px) { .hero-grid { grid-template-columns: minmax(0, 1fr); } .c-hero { left: auto; right: -0.5rem; bottom: -1rem; } .c-hero::after { display: none; } }

.phone { width: min(300px, 78vw); aspect-ratio: 9 / 18.5; border-radius: 42px; background: #fff; padding: 10px; position: relative;
  box-shadow: 0 0 0 2px var(--tint), 0 40px 80px -40px rgba(91, 42, 68, 0.6); }
.phone.small { width: min(260px, 70vw); }
.phone-notch { position: absolute; top: 14px; left: 50%; transform: translateX(-50%); width: 84px; height: 20px; border-radius: 12px; background: var(--ink); z-index: 2; }
.phone-screen { height: 100%; border-radius: 32px; overflow: hidden; background: #FDF1F0; display: flex; flex-direction: column; }
.mini-head { display: flex; align-items: center; gap: 0.4rem; padding: 2.4rem 0.9rem 0.6rem; font: 400 0.95rem/1 var(--display); }
.mini-logo { width: 18px; height: 18px; border-radius: 50%; background: var(--plum); flex: none; }
.mini-book { margin-left: auto; font: 600 0.7rem/1 var(--body); color: #fff; background: var(--plum); padding: 0.35rem 0.6rem; border-radius: 99px; }
.mini-stage { position: relative; margin: 0 0.7rem; border-radius: 18px; overflow: hidden; flex: 1; min-height: 0; background: #D9BFA0; }
.mini-stage img { width: 100%; height: 100%; object-fit: cover; object-position: center 20%; transition: opacity 0.5s; }
.mini-tag { position: absolute; left: 0.5rem; bottom: 0.5rem; background: #fff; border-radius: 99px; font: 600 0.66rem/1 var(--body); padding: 0.35rem 0.55rem; }
.mini-chips { display: flex; gap: 0.35rem; padding: 0.7rem; }
.mini-chips span { font: 500 0.7rem/1 var(--body); padding: 0.4rem 0.6rem; border-radius: 99px; background: #fff; border: 1px solid var(--line); }
.mini-chips .on { background: var(--tint); border-color: var(--plum); }
.mini-price { display: flex; align-items: center; justify-content: space-between; margin: 0 0.7rem 0.9rem; background: #fff; border-radius: 14px; padding: 0.55rem 0.8rem; font-size: 0.75rem; color: var(--muted); }
.mini-price b { font: 400 1.5rem/1 var(--display); color: var(--ink); }

/* video */
.video-sec { padding-block: clamp(3rem, 7vw, 6rem); }
.vsl { position: relative; margin: 2.2rem auto 0; max-width: 60rem; aspect-ratio: 16 / 9; border-radius: 28px; overflow: hidden;
  background: radial-gradient(60% 70% at 50% 55%, rgba(140, 59, 106, 0.35), rgba(255, 255, 255, 0) 70%), var(--card);
  box-shadow: var(--shadow), 0 0 0 1px var(--line); }
.vsl video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: contain; background: #fff; }
.vsl-poster img { width: 100%; height: 100%; object-fit: cover; display: block; }
.vsl-poster::after { content: ""; position: absolute; inset: 62% 0 0; background: linear-gradient(rgba(255,255,255,0), #fff 70%); }
.vsl-poster { position: absolute; inset: 0; display: grid; place-items: center; pointer-events: none; }
.vsl-line { font: 400 clamp(1.6rem, 4vw, 2.8rem)/1.1 var(--display); text-align: center; transform: translateY(-14%); }
.vsl-line em { font-style: normal; color: var(--accent-text); }
.vsl-play { position: absolute; inset: 0; z-index: 2; color: inherit; border: 0; background: none; cursor: pointer; display: flex; flex-direction: column; align-items: center; justify-content: flex-end; gap: 0.5rem; padding-bottom: 2.6%; }
.play-dot { width: 62px; height: 62px; border-radius: 50%; background: var(--plum); box-shadow: 0 16px 40px -14px rgba(91, 42, 68, 0.9); position: relative; transition: transform 0.2s; }
.play-dot::after { content: ""; position: absolute; left: 25px; top: 19px; border-left: 18px solid #fff; border-top: 12px solid transparent; border-bottom: 12px solid transparent; }
.vsl-play:hover .play-dot { transform: scale(1.06); }
.vsl-note { font: 600 0.8rem/1 var(--body); letter-spacing: 0.12em; text-transform: uppercase; color: #5B2A44; position: relative; z-index: 1; }
.after-video { display: flex; flex-wrap: wrap; align-items: center; justify-content: center; gap: 1rem; margin-top: 1.8rem; color: var(--muted); }
@media (max-width: 600px) { .vsl { border-radius: 18px; } .play-dot { width: 40px; height: 40px; } .play-dot::after { left: 16px; top: 12px; border-left-width: 12px; border-top-width: 8px; border-bottom-width: 8px; } .vsl-play { padding-bottom: 2%; gap: 0.25rem; } .vsl-note { font-size: 0.68rem; } }

/* services */
.service { padding-block: clamp(3rem, 7vw, 6rem); }
.service.alt { background: linear-gradient(180deg, var(--ground), var(--blush) 12%, var(--blush) 88%, var(--ground)); }
.service-head { max-width: var(--wrap); }
.service-head h2 { max-width: 46rem; }
.service-head.center h2 { margin-inline: auto; }
.benefits { list-style: none; padding: 0; margin: 2.2rem 0 0; display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1rem; }
.benefits li { background: var(--card); border-radius: 22px; padding: 1.3rem 1.4rem; box-shadow: var(--shadow), 0 0 0 1px var(--line); display: flex; flex-direction: column; gap: 0.35rem; }
.benefits b { font-weight: 600; }
.benefits span { color: var(--muted); font-size: 0.97rem; }
@media (max-width: 860px) { .benefits { grid-template-columns: minmax(0, 1fr); } }

/* try it: the builder */
.try { margin-top: clamp(3rem, 6vw, 5rem); max-width: 62rem; }
.try-head { max-width: 40rem; margin: 0 auto 1.4rem; text-align: center; }
.try-head p { margin-top: 0.7rem; }
.builder { position: relative; isolation: isolate; border-radius: 34px; overflow: hidden; padding: clamp(1rem, 3vw, 2.2rem);
  display: grid; grid-template-columns: minmax(0, 18.5rem) minmax(0, 1fr); grid-template-areas: "stage controls" "switch switch"; align-items: start; gap: clamp(1rem, 2.4vw, 1.8rem);
  background-color: #FDF1F0; box-shadow: var(--shadow), 0 0 0 1px var(--line); --chip-on: #F8D5CC; --accent: var(--plum); --scene-ink: var(--ink); }
.scene { position: absolute; inset: 0; z-index: -1; transition: opacity 0.5s; background: #FDF1F0; }
.builder[data-scene="orchid"] .scene { background: linear-gradient(90deg, rgba(253, 241, 240, 0.97) 38%, rgba(253, 241, 240, 0.35) 70%, rgba(253, 241, 240, 0.1)), url("assets/scenes/orchid.webp") right center / cover no-repeat, #FDF1F0; }
.builder[data-scene="peony"] { --chip-on: #F9D9CF; --accent: #A3462F; }
.builder[data-scene="peony"] .scene { background: linear-gradient(90deg, rgba(255, 246, 241, 0.97) 38%, rgba(255, 246, 241, 0.45) 72%, rgba(255, 246, 241, 0.15)), url("assets/scenes/peony.webp") right center / cover no-repeat, #FFF6F1; }
.builder[data-scene="gold"] { --chip-on: #F3E2B8; --accent: #8A6316; }
.builder[data-scene="gold"] .scene { background:
    radial-gradient(40% 50% at 92% 18%, rgba(212, 166, 74, 0.55), rgba(212, 166, 74, 0) 70%),
    radial-gradient(35% 45% at 78% 88%, rgba(196, 140, 52, 0.45), rgba(196, 140, 52, 0) 70%),
    repeating-linear-gradient(118deg, rgba(212, 166, 74, 0.10) 0 2px, rgba(255, 255, 255, 0) 2px 22px),
    linear-gradient(135deg, #FFFBF1, #F7EBD3); }
.builder[data-scene="studio"] { --chip-on: #ECE6EA; --accent: var(--ink); }
.builder[data-scene="studio"] .scene { background: radial-gradient(70% 60% at 75% 30%, #FFFFFF, #F1ECEF 70%), #F1ECEF; }
.stage { grid-area: stage; position: relative; border-radius: 26px; overflow: hidden; background: #D9BFA0; aspect-ratio: 600 / 805;
  box-shadow: 0 30px 60px -40px rgba(91, 42, 68, 0.8); align-self: start; }
.stage .layer { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0; transition: opacity 0.45s ease; }
.stage .layer.on { opacity: 1; }
.ticks { position: absolute; inset: 0; }
.tick { position: absolute; right: 0.6rem; transform: translateY(-50%); display: flex; align-items: center; gap: 0.4rem; min-height: 44px;
  border: 0; background: none; cursor: pointer; padding: 0; font: 600 0.8rem/1 var(--body); color: var(--ink); }
.tick::before { content: ""; width: 1.4rem; height: 1.5px; background: rgba(30, 20, 24, 0.55); }
.tick span { background: #fff; border-radius: 99px; padding: 0.4rem 0.65rem; box-shadow: 0 6px 16px -8px rgba(0, 0, 0, 0.4); }
.tick[aria-pressed="true"] span { background: var(--accent); color: #fff; }
.tick[aria-pressed="true"]::before { background: var(--accent); height: 2.5px; }
.stage-note { position: absolute; left: 0.7rem; bottom: 0.7rem; background: #fff; border-radius: 99px; font: 600 0.72rem/1 var(--body); padding: 0.45rem 0.7rem; }
.controls { grid-area: controls; display: flex; flex-direction: column; gap: 1rem; min-width: 0; }
.field { display: flex; flex-direction: column; gap: 0.55rem; }
.label { display: flex; justify-content: space-between; gap: 1rem; font: 600 0.75rem/1.2 var(--body); letter-spacing: 0.12em; text-transform: uppercase; color: var(--muted); }
.label span { text-transform: none; letter-spacing: 0; font-weight: 400; }
.chips { display: flex; flex-wrap: wrap; gap: 0.5rem; }
.chip { min-height: 44px; padding: 0 0.85rem; border-radius: 999px; border: 1.5px solid var(--line); background: #fff; color: var(--ink);
  font: 500 0.88rem/1 var(--body); cursor: pointer; transition: background 0.2s, border-color 0.2s; }
.chip small { color: var(--muted); font-size: 0.78rem; margin-left: 0.25rem; }
.chip:hover { border-color: var(--accent); }
.chip[aria-pressed="true"] { background: var(--chip-on); border-color: var(--accent); }
.swatches { display: flex; flex-wrap: wrap; gap: 0.55rem; }
.swatch { display: flex; flex-direction: column; align-items: center; gap: 0.3rem; min-width: 44px; border: 0; background: none; cursor: pointer; font: 600 0.72rem/1 var(--body); color: var(--muted); padding: 0; }
.swatch i { width: 34px; height: 34px; border-radius: 50%; background: radial-gradient(circle at 35% 30%, rgba(255, 255, 255, 0.45), rgba(255, 255, 255, 0) 45%), var(--c); box-shadow: inset 0 0 0 1px rgba(0, 0, 0, 0.15); }
.swatch[aria-pressed="true"] i { box-shadow: 0 0 0 2px #fff, 0 0 0 4px var(--accent); }
.swatch[aria-pressed="true"] { color: var(--ink); }
.price-card { background: #fff; border-radius: 22px; padding: 1.1rem 1.2rem; box-shadow: 0 24px 50px -36px rgba(91, 42, 68, 0.7); display: flex; flex-direction: column; gap: 0.9rem; }
.price-line { display: flex; justify-content: space-between; align-items: center; gap: 1rem; }
.price-line div { display: flex; flex-direction: column; font-size: 0.9rem; color: var(--muted); }
#p-what { color: var(--ink); }
#p-total { font: 400 clamp(2.2rem, 5vw, 2.8rem)/0.9 var(--display); white-space: nowrap; font-variant-numeric: tabular-nums; }
.sample { font-size: 0.82rem; color: var(--muted); }
.switcher { grid-area: switch; display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.9rem; padding: 1rem 1rem 0.9rem; margin-top: 0.5rem; border-radius: 22px;
  background: rgba(255, 255, 255, 0.78); backdrop-filter: blur(6px); box-shadow: 0 0 0 1.5px var(--magenta); position: relative; }
.switcher::before { content: "Make it yours"; position: absolute; top: -0.7rem; left: 1.2rem; background: var(--callout); color: var(--callout-ink); font: 600 0.72rem/1 var(--body); padding: 0.35rem 0.6rem; border-radius: 6px; }
.look-dot { display: inline-block; width: 12px; height: 12px; border-radius: 50%; margin-right: 0.4rem; vertical-align: -1px; box-shadow: inset 0 0 0 1px rgba(0, 0, 0, 0.2); }
@media (max-width: 860px) {
  .builder { grid-template-columns: minmax(0, 1fr); grid-template-areas: "stage" "controls" "switch"; }
  .stage { width: min(100%, 19rem); justify-self: center; }
  .builder[data-scene] .scene { background-position: center top; }
  .switcher { grid-template-columns: minmax(0, 1fr); }
}

/* automation flow */
.flow { list-style: none; margin: 3rem auto 0; max-width: 46rem; padding-inline: var(--gutter); position: relative; }
.flow::before { content: ""; position: absolute; left: calc(var(--gutter) + 21px); top: 1rem; bottom: 2rem; width: 2px;
  background: linear-gradient(var(--plum), var(--magenta)); transform-origin: top; transform: scaleY(var(--grow, 1)); }
.step { position: relative; display: grid; grid-template-columns: 44px minmax(0, 1fr); column-gap: 1.1rem; padding-bottom: 1.6rem; }
.step-n { width: 44px; height: 44px; border-radius: 50%; background: var(--card); box-shadow: 0 0 0 2px var(--plum); display: grid; place-items: center;
  font: 400 1.2rem/1 var(--display); color: var(--accent-text); position: relative; z-index: 1; transition: background 0.3s, color 0.3s; }
.step.active .step-n { background: var(--plum); color: #fff; }
.step .card { grid-column: 2; background: var(--card); border-radius: 22px; padding: 1.15rem 1.3rem; box-shadow: 0 18px 40px -30px rgba(91, 42, 68, 0.6), 0 0 0 1px var(--line);
  display: flex; flex-direction: column; gap: 0.6rem; position: relative; transition: box-shadow 0.3s; }
.step.active .card { box-shadow: 0 18px 40px -26px rgba(91, 42, 68, 0.7), 0 0 0 2px var(--magenta); }
.step .card p { color: var(--muted); font-size: 0.96rem; }
.step .why { grid-column: 2; margin-top: 0.6rem; font: 400 0.98rem/1.4 var(--display); color: var(--muted); font-style: italic; }
.step .card .callout { align-self: flex-start; }
.sources { display: flex; flex-wrap: wrap; gap: 0.4rem; }
.sources span { background: var(--blush); border-radius: 99px; padding: 0.35rem 0.75rem; font-size: 0.85rem; font-weight: 500; }
.chat { display: flex; flex-direction: column; gap: 0.6rem; }
.bubble { max-width: 88%; padding: 0.75rem 0.9rem; border-radius: 16px; font-size: 0.92rem; line-height: 1.4; }
.bubble small { display: block; margin-top: 0.4rem; font-size: 0.62rem; letter-spacing: 0.12em; text-transform: uppercase; opacity: 0.7; }
.bubble.her { background: var(--card); box-shadow: 0 0 0 1px var(--line); color: var(--ink) !important; }
.bubble.you { align-self: flex-end; background: var(--wine); color: #fff !important; box-shadow: 0 0 0 2px var(--magenta); }
.pill-red { align-self: center; background: var(--magenta); color: #fff; font: 600 0.66rem/1 var(--body); letter-spacing: 0.1em; text-transform: uppercase; padding: 0.35rem 0.6rem; border-radius: 6px; }
.quote-sm { font-style: italic; }
.branch { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.6rem; }
.branch div { border-radius: 14px; padding: 0.7rem 0.8rem; font-size: 0.88rem; line-height: 1.35; }
.branch b { display: block; font-size: 0.72rem; letter-spacing: 0.12em; margin-bottom: 0.2rem; }
.branch .yes { background: var(--yes-bg); } .branch .yes b { color: var(--yes-ink); }
.branch .no { background: var(--no-bg); } .branch .no b { color: var(--no-ink); }
.review { text-align: center; background: var(--card); border-radius: 16px; padding: 0.9rem; box-shadow: 0 0 0 1px var(--line); }
.review p { color: var(--ink) !important; font-size: 0.92rem; }
.stars { margin: 0.5rem auto 0; display: inline-block; font-size: 1.7rem; letter-spacing: 0.1em; color: var(--gold); padding: 0.1rem 0.5rem; border-radius: 10px; box-shadow: 0 0 0 2px var(--magenta); }
.bdays { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.6rem; }
.bdays span { border-radius: 14px; padding: 0.75rem; font: 400 1rem/1.25 var(--display); border-top: 6px solid var(--wine); box-shadow: 0 0 0 1px var(--line); }
.bdays small { display: block; font: 500 0.8rem/1.3 var(--body); color: var(--muted); margin-top: 0.3rem; }
.after-flow { margin-top: 2rem; display: flex; flex-direction: column; align-items: center; gap: 1.3rem; }
.big { font: 400 clamp(1.8rem, 4vw, 2.8rem)/1.1 var(--display); }
@media (max-width: 520px) { .branch, .bdays { grid-template-columns: minmax(0, 1fr); } }

/* growth */
.growth-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.1fr); gap: clamp(2rem, 5vw, 4rem); align-items: center; margin-top: 3rem; }
.stack { display: flex; flex-direction: column; gap: 0.7rem; }
.layer-card { background: var(--card); border-radius: 18px; padding: 0.95rem 1.2rem; box-shadow: 0 16px 36px -28px rgba(91, 42, 68, 0.7), 0 0 0 1px var(--line);
  font-weight: 600; display: flex; flex-wrap: wrap; align-items: baseline; gap: 0.2rem 0.6rem; transition: transform 0.6s cubic-bezier(.2, .7, .2, 1), opacity 0.6s; }
.layer-card small { font-weight: 400; color: var(--muted); font-size: 0.88rem; }
.layer-card .dot { width: 10px; height: 10px; border-radius: 50%; background: var(--plum); align-self: center; }
.l4 { box-shadow: 0 16px 36px -28px rgba(91, 42, 68, 0.7), 0 0 0 2px var(--magenta); }
.merged { margin-top: 0.4rem; text-align: center; background: var(--wine); color: #fff; border-radius: 22px; padding: 1.2rem; font: 400 1.9rem/1 var(--display); transition: transform 0.6s, opacity 0.6s; }
.merged small { display: block; font: 500 0.9rem/1.4 var(--body); opacity: 0.85; margin-top: 0.35rem; }
.js .stack:not(.in) .layer-card { transform: translateX(-24px); opacity: 0; }
.js .stack:not(.in) .merged { transform: scale(0.94); opacity: 0; }
.stack .l2 { transition-delay: 0.1s; } .stack .l3 { transition-delay: 0.2s; } .stack .l4 { transition-delay: 0.3s; } .stack .merged { transition-delay: 0.5s; }
.ad-demo { position: relative; display: flex; align-items: center; gap: 1.2rem; }
.feed { background: #fff; }
.post-head { display: flex; align-items: center; gap: 0.45rem; padding: 2.3rem 0.8rem 0.6rem; font-size: 0.8rem; }
.post-head small { color: var(--muted); }
.feed img { width: 100%; flex: 1; min-height: 0; object-fit: cover; object-position: center 22%; }
.post-cta { display: flex; justify-content: space-between; align-items: center; padding: 0.55rem 0.8rem; background: var(--blush); font-size: 0.75rem; font-weight: 600; }
.post-cta span { background: var(--plum); color: #fff; border-radius: 6px; padding: 0.3rem 0.5rem; font-size: 0.68rem; }
.post-cap { padding: 0.55rem 0.8rem 1rem; font-size: 0.72rem; color: var(--muted); }
.post-cap b { color: var(--ink); }
.ads-panel { flex: 1; min-width: 0; background: var(--card); border-radius: 22px; padding: 1.1rem 1.2rem 1.3rem; box-shadow: var(--shadow), 0 0 0 1px var(--line); display: flex; flex-direction: column; gap: 0.8rem; position: relative; }
.ads-top { display: flex; align-items: center; gap: 0.5rem; font-weight: 600; font-size: 0.92rem; }
.ads-top em { margin-left: auto; font-style: normal; font-size: 0.7rem; font-weight: 600; color: var(--kicker); letter-spacing: 0.06em; text-transform: uppercase; }
.ads-dot { width: 10px; height: 10px; border-radius: 50%; background: var(--green); }
.ads-row { display: flex; justify-content: space-between; font-size: 0.85rem; color: var(--muted); border-bottom: 1px solid var(--line); padding-bottom: 0.6rem; }
.ads-metrics { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0.5rem; }
.ads-metrics div { background: var(--blush); border-radius: 12px; padding: 0.6rem; }
.ads-metrics small { display: block; font-size: 0.72rem; color: var(--muted); }
.ads-metrics b { font: 400 1.4rem/1.2 var(--display); font-variant-numeric: tabular-nums; }
.bars { display: flex; align-items: flex-end; gap: 0.4rem; height: 70px; }
.bars i { flex: 1; height: var(--h); border-radius: 6px 6px 2px 2px; background: linear-gradient(var(--plum), #C98AAE); }
.ads-panel .callout { align-self: flex-start; }
.note-pay { margin-top: 2.4rem; color: var(--ink); font: 400 1.4rem/1.3 var(--display); }
@media (max-width: 960px) { .growth-grid { grid-template-columns: minmax(0, 1fr); } }
@media (max-width: 640px) { .ad-demo { flex-direction: column; } .ads-panel { width: 100%; } }

/* tiers */
.ways { padding-block: clamp(3.5rem, 8vw, 6rem); }
.tiers { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1.2rem; margin-top: 2.6rem; align-items: center; }
.tier { background: var(--card); border-radius: 24px; padding: 1.6rem 1.5rem 1.4rem; box-shadow: var(--shadow), 0 0 0 1px var(--line); display: flex; flex-direction: column; gap: 0.75rem; position: relative; }
.tier h3 { font: 700 1.05rem/1 var(--body); letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); }
.tier-sub { color: var(--muted); font-size: 0.95rem; }
.tier ul { list-style: none; padding: 0; margin: 0.3rem 0 0; display: flex; flex-direction: column; gap: 0.55rem; }
.tier li { position: relative; padding-left: 1.1rem; font-size: 0.96rem; }
.tier li::before { content: ""; position: absolute; left: 0; top: 0.55em; border-left: 7px solid var(--magenta); border-top: 4.5px solid transparent; border-bottom: 4.5px solid transparent; }
.best { margin-top: auto; padding-top: 0.9rem; border-top: 1px solid var(--line); font-weight: 600; font-size: 0.92rem; color: var(--accent-text); }
.tier.pop { padding-block: 2.2rem 1.8rem; box-shadow: 0 40px 70px -40px rgba(91, 42, 68, 0.7), 0 0 0 3px var(--magenta); }
.tier.pop h3 { color: var(--accent-text); font-size: 1.25rem; }
.tab { position: absolute; top: -0.85rem; left: 50%; transform: translateX(-50%); background: var(--wine); color: #fff; font: 700 0.72rem/1 var(--body); letter-spacing: 0.12em; text-transform: uppercase; padding: 0.45rem 0.8rem; border-radius: 8px; white-space: nowrap; }
.gold { background: var(--gold); color: #1E1418; border-radius: 10px; padding: 0.55rem 0.8rem; font-weight: 600; font-size: 0.88rem; }
@media (max-width: 900px) { .tiers { grid-template-columns: minmax(0, 1fr); max-width: 28rem; margin-inline: auto; } .tier.pop { order: -1; } }

/* spots */
.spots { padding-block: clamp(3.5rem, 8vw, 6rem); }
.cities { display: grid; grid-template-columns: repeat(auto-fit, minmax(13rem, 1fr)); gap: 1rem; margin: 2.4rem auto 1.4rem; max-width: 60rem; }
.city { background: var(--card); border-radius: 20px; padding: 1.3rem 1.3rem 1.2rem; box-shadow: var(--shadow), 0 0 0 1px var(--line); display: flex; flex-direction: column; gap: 0.6rem; }
.city.open { box-shadow: var(--shadow), 0 0 0 2.5px var(--magenta); }
.city h3 { font-size: 1.5rem; }
.city p { color: var(--muted); }
.boxes { display: flex; gap: 0.45rem; }
.boxes i { width: 28px; height: 30px; border-radius: 7px; background: var(--tint); }
.boxes i.taken { background: var(--plum); }
.status { align-self: flex-start; border-radius: 7px; padding: 0.35rem 0.6rem; font: 700 0.75rem/1 var(--body); letter-spacing: 0.06em; text-transform: uppercase; color: #fff; }
.status.closed { background: var(--magenta); }
.status.left { background: var(--green); }

/* story */
.story { display: grid; grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr); gap: clamp(2rem, 5vw, 4rem); align-items: center; padding-block: clamp(3rem, 7vw, 6rem); }
.story-photo { aspect-ratio: 4 / 5; border-radius: 28px; background: radial-gradient(60% 60% at 50% 40%, rgba(140, 59, 106, 0.35), rgba(140, 59, 106, 0) 70%), var(--blush);
  display: grid; place-items: center; box-shadow: var(--shadow), 0 0 0 1px var(--line); }
.story-photo span { font: 600 0.75rem/1 var(--body); letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); }
.story h2 { margin-bottom: 1.3rem; }
.story p + p { margin-top: 1rem; }
.story p { color: var(--muted); max-width: 38rem; }
.story .sig { color: var(--ink); font: 400 1.15rem/1.3 var(--display); }
.story-logo { aspect-ratio: 4 / 5; border-radius: 28px; display: flex; flex-direction: column; align-items: center; justify-content: center; padding: 2rem;
  background: radial-gradient(70% 55% at 50% 38%, rgba(214, 160, 90, 0.16), rgba(214, 160, 90, 0) 70%), linear-gradient(160deg, #2E1422, #1A0B13 70%);
  box-shadow: 0 0 0 1px rgba(226, 184, 102, 0.28), 0 30px 60px -30px rgba(0, 0, 0, 0.6); color: #F4E6CC; text-align: center; }
.story-logo img { width: min(46%, 11rem); height: auto; filter: drop-shadow(0 18px 30px rgba(0, 0, 0, 0.45)); }
.story-logo p { margin: 0; color: inherit; max-width: none; }
.story-logo .lockup-name { margin-top: 1.6rem; font: 400 clamp(2rem, 3.6vw, 2.9rem)/1 var(--display); letter-spacing: 0.01em;
  background: linear-gradient(180deg, #FBE7B0, #E2B866 55%, #B9842F); -webkit-background-clip: text; background-clip: text; color: transparent; }
.story-logo .lockup-rule { display: flex; align-items: center; gap: 0.8rem; margin-top: 0.75rem; font: 500 0.72rem/1 var(--body); letter-spacing: 0.5em; text-transform: uppercase; color: #E2B866; padding-left: 0.5em; }
.story-logo .lockup-rule span { width: 2.2rem; height: 1px; background: linear-gradient(90deg, rgba(226,184,102,0), #E2B866); }
.story-logo .lockup-rule span:last-child { transform: scaleX(-1); }
.story-logo p + p { margin-top: 0.75rem; }
.story-logo .lockup-line { margin-top: 1.6rem; font: 400 0.82rem/1.4 var(--body); letter-spacing: 0.06em; color: rgba(244, 230, 204, 0.62); }
@media (max-width: 820px) { .story { grid-template-columns: minmax(0, 1fr); } .story-photo, .story-logo { max-width: 22rem; width: 100%; } }

/* faq */
.faq { max-width: 48rem; padding-block: clamp(2rem, 5vw, 4rem); }
.faq h2 { margin-bottom: 1.4rem; }
.faq details { border-bottom: 1px solid var(--line); }
.faq summary { list-style: none; cursor: pointer; padding: 1.1rem 2.5rem 1.1rem 0; position: relative; font: 400 1.25rem/1.3 var(--display); min-height: 44px; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; position: absolute; right: 0.3rem; top: 0.95rem; font: 400 1.5rem/1 var(--body); color: var(--accent-text); transition: transform 0.2s; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { color: var(--muted); padding-bottom: 1.2rem; max-width: 40rem; }

/* book */
.book { padding-block: clamp(3.5rem, 8vw, 6rem); }
.book-grid { display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr); gap: clamp(2rem, 5vw, 4rem); align-items: start; }
.windows-note { list-style: none; padding: 0; margin: 1.6rem 0 0; display: flex; flex-direction: column; gap: 0.5rem; }
.windows-note li { background: var(--card); border-radius: 14px; padding: 0.8rem 1rem; box-shadow: 0 0 0 1px var(--line); }
.windows-note b { color: var(--accent-text); margin-right: 0.4rem; }
.form-card { background: var(--card); border-radius: 28px; padding: clamp(1.2rem, 3vw, 2rem); box-shadow: var(--shadow), 0 0 0 1px var(--line); }
@media (max-width: 860px) { .book-grid { grid-template-columns: minmax(0, 1fr); } }

/* form */
.call-form { display: flex; flex-direction: column; gap: 1.1rem; }
.grid2 { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.9rem; }
@media (max-width: 560px) { .grid2 { grid-template-columns: minmax(0, 1fr); } }
.call-form label { display: flex; flex-direction: column; gap: 0.35rem; font-size: 0.85rem; font-weight: 600; color: var(--ink); }
.call-form input:not([type=radio]):not([type=checkbox]), .call-form select { min-height: 48px; border-radius: 12px; border: 1.5px solid var(--line); padding: 0 0.9rem;
  font: 400 1rem var(--body); color: var(--ink); background: var(--card); width: 100%; }
.call-form input:focus, .call-form select:focus { outline: none; border-color: var(--plum); box-shadow: 0 0 0 3px rgba(140, 59, 106, 0.18); }
fieldset { border: 0; margin: 0; padding: 0; min-width: 0; }
legend { font-size: 0.85rem; font-weight: 600; margin-bottom: 0.45rem; padding: 0; }
.days { display: flex; gap: 0.45rem; overflow-x: auto; padding-bottom: 0.3rem; scrollbar-width: thin; }
.day { flex: none; }
.day input, .win input { position: absolute; opacity: 0; pointer-events: none; }
.day span { display: flex; flex-direction: column; align-items: center; justify-content: center; min-width: 58px; min-height: 60px; border-radius: 14px; border: 1.5px solid var(--line); cursor: pointer; font-size: 0.75rem; color: var(--muted); }
.day b { font: 400 1.3rem/1 var(--display); color: var(--ink); }
.day input:checked + span { border-color: var(--plum); background: var(--tint); }
.day input:focus-visible + span, .win input:focus-visible + span { outline: 3px solid var(--magenta); outline-offset: 2px; }
.wins { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.6rem; }
.win span { display: flex; flex-direction: column; gap: 0.15rem; border-radius: 14px; border: 1.5px solid var(--line); padding: 0.8rem 0.9rem; cursor: pointer; font-size: 0.85rem; color: var(--muted); font-weight: 400; }
.win b { color: var(--ink); font-size: 1rem; }
.win small { color: var(--accent-text); font-weight: 600; }
.win input:checked + span { border-color: var(--plum); background: var(--tint); }
@media (max-width: 420px) { .wins { grid-template-columns: minmax(0, 1fr); } }
.consent { flex-direction: row !important; align-items: flex-start; gap: 0.6rem !important; font-weight: 400 !important; color: var(--muted) !important; }
.consent input { width: 22px; height: 22px; margin: 0.1rem 0 0; accent-color: var(--plum); flex: none; }
.err { color: var(--no-ink); font-size: 0.9rem; min-height: 1.2em; }
.err:empty { display: none; }
.done { text-align: center; padding: 2rem 1rem; }
.done-title { font: 400 2.2rem/1 var(--display); color: var(--accent-text); }
.done-text { color: var(--muted); margin-top: 0.7rem; }

/* modal */
.modal { border: 0; border-radius: 28px; padding: clamp(1.2rem, 4vw, 2rem); width: min(40rem, calc(100% - 24px)); max-height: calc(100% - 24px); color: var(--ink); background: var(--card);
  box-shadow: 0 40px 100px -30px rgba(42, 23, 32, 0.6); }
.modal::backdrop { background: rgba(42, 23, 32, 0.55); backdrop-filter: blur(3px); }
.modal h2 { font-size: clamp(1.6rem, 4vw, 2.2rem); margin-bottom: 1.2rem; }
.modal .x { position: absolute; right: 0.8rem; top: 0.8rem; width: 44px; height: 44px; border-radius: 50%; border: 0; background: var(--blush); font-size: 1.5rem; cursor: pointer; color: var(--ink); }

/* footer */
footer { border-top: 1px solid var(--line); padding-block: 2rem 2.4rem; }
.foot { display: flex; flex-wrap: wrap; align-items: center; gap: 0.8rem 2rem; font-size: 0.9rem; color: var(--muted); }
.foot .legal { width: 100%; font-size: 0.8rem; }

/* motion: one calm rise per section */
.js .rise { opacity: 0; transform: translateY(18px); transition: opacity 0.8s ease, transform 0.8s cubic-bezier(.2, .7, .2, 1); }
.js .rise.in { opacity: 1; transform: none; }
.js .step { opacity: 1; transform: translateY(14px); transition: opacity 0.6s ease, transform 0.6s ease; }
.js .step.seen { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .js .rise, .js .step, .js .stack:not(.in) .layer-card, .js .stack:not(.in) .merged { opacity: 1 !important; transform: none !important; transition: none !important; }
  .stage .layer, .mini-stage img { transition: none; }
}

/* theme switch */
.theme-btn { width: 44px; height: 44px; border-radius: 50%; border: 1.5px solid var(--line); background: var(--card); color: var(--ink); cursor: pointer; display: grid; place-items: center; flex: none; }
.theme-btn:hover { border-color: var(--plum); }
.theme-btn svg { width: 20px; height: 20px; }
.theme-btn .moon { display: none; }
:root[data-theme="dark"] .theme-btn .sun { display: none; }
:root[data-theme="dark"] .theme-btn .moon { display: block; }
@media (prefers-color-scheme: dark) { :root:not([data-theme]) .theme-btn .sun { display: none; } :root:not([data-theme]) .theme-btn .moon { display: block; } }
@media (max-width: 820px) { .top .btn { margin-left: auto; } .top .theme-btn { order: 3; } }

/* "includes" tag on the automation section */
.includes { display: inline-flex; align-items: center; gap: 0.5rem; margin-top: 1.2rem; font-weight: 600; font-size: 0.95rem; color: var(--ink);
  background: var(--card); border-radius: 999px; padding: 0.35rem 0.9rem 0.35rem 0.35rem; box-shadow: 0 0 0 1.5px var(--magenta); }
.includes span { background: var(--magenta); color: #fff; border-radius: 999px; padding: 0.25rem 0.6rem; font-size: 0.72rem; letter-spacing: 0.1em; text-transform: uppercase; }
.tier .incl li.all { font-weight: 600; }
.tier .incl li.all::before { border: 0; width: 0.75rem; height: 0.75rem; top: 0.38em; border-radius: 50%; background: var(--plum); box-shadow: 0 0 0 2px var(--tint); }
.ways .lede { margin-top: 0.7rem; }
.tiers { align-items: stretch; }
.tier .btn { margin-top: 0.4rem; }

/* nationwide spots */
.checker { display: flex; gap: 0.6rem; max-width: 30rem; margin: 2rem auto 0; }
.checker input { flex: 1; min-width: 0; min-height: 48px; border-radius: 999px; border: 1.5px solid var(--line); padding: 0 1.1rem; font: 400 1rem var(--body); color: var(--ink); background: var(--card); }
.checker input:focus { outline: none; border-color: var(--plum); box-shadow: 0 0 0 3px rgba(140, 59, 106, 0.2); }
.check-result { text-align: center; margin-top: 0.9rem; min-height: 1.5em; font-weight: 600; color: var(--ink); }
.check-result.ok b { color: var(--yes-ink); } .check-result.full b { color: var(--no-ink); }
.facts { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0.8rem; max-width: 46rem; margin: 1.8rem auto 0; }
.facts div { background: var(--card); border-radius: 18px; padding: 0.9rem 1rem; text-align: center; box-shadow: 0 0 0 1px var(--line); }
.facts b { display: block; font: 400 1.3rem/1.2 var(--display); color: var(--accent-text); }
.facts span { font-size: 0.86rem; color: var(--muted); }
.regions { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 1rem; margin: 2rem auto 1.2rem; }
.region { background: var(--card); border-radius: 22px; padding: 1.1rem 1.1rem 0.6rem; box-shadow: var(--shadow), 0 0 0 1px var(--line); }
.region h3 { font: 700 0.76rem/1 var(--body); letter-spacing: 0.14em; text-transform: uppercase; color: var(--kicker); margin-bottom: 0.6rem; }
.region ul { list-style: none; margin: 0; padding: 0; }
.region li { display: grid; grid-template-columns: minmax(0, 1fr) auto; align-items: center; gap: 0.4rem 0.6rem; padding: 0.55rem 0; border-top: 1px solid var(--line); font-size: 0.92rem; }
.region li:first-child { border-top: 0; }
.mini-boxes { display: flex; gap: 3px; }
.mini-boxes i { width: 9px; height: 12px; border-radius: 3px; background: var(--tint); }
.mini-boxes i.taken { background: var(--plum); }
.region small { grid-column: 1 / -1; margin-top: -0.25rem; font-weight: 600; font-size: 0.74rem; color: var(--yes-ink); }
.region small.closed { color: var(--no-ink); }
@media (max-width: 960px) { .regions { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (max-width: 560px) { .regions, .facts { grid-template-columns: minmax(0, 1fr); } .checker { flex-direction: column; } }